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COLLADA at GDC 2008
By Remi Arnaud (Intel) (2 posts) on February 18, 2008 at 11:00 pm
Five months ago, Mark Barnes (a.k.a. Marcus) and I simultaneously decided to join Intel, after many happy years at Sony Computer Entertainment. We were offered a new and exciting challenge by Intel involving the Larrabee project that we found impossible to let go by: the creation of a new gaming team in Santa Clara, CA.
As you probably know, Marcus and I are deeply involved in the COLLADA project. We started it at SCE and, thanks to SCE's genuine desire to help the game developer community, contributed it as an open standard to The Khronos Group. The community of users and developers taking advantage of this technology has grown steadily, and many companies in and out of the video game industry are now relying on the existance of this technology for their businesses..
And the good news is that COLLADA has a big role to in our new project! And Intel has therefore became an active contributor, adding to the ever growing number of companies supporting this effort. And more concretely please allow me to proudly announce Intel's COLLADA involvement at GDC 2008.
There will be a COLLADA demo station on the Intel booth (#5917). This is a generous investment that Intel is providing and we have invited many ISV to demonstrate the power of their COLLADA tools, running on Intel hardware of course.
The schedule shows that 6 companies (Luxology, Softimage, Adobe, Feeling Software, Geomerics, Gamr7) each have half a day to demonstrate new products and describe how COLLADA has helped them and their customers.
Some of those companies are well known already within the user community and they will be showing new ways of taking advantage of COLLADA, such as a web-browser embedded COLLADA viewer from Feeling Software, or the new nested reference model / delta nodes in XSI 6.5 from Softimage as described in this month's issue of Game Developer Magazine, or the COLLADA importer into Photoshop from Adobe that enables artists to visualize and edit textures on 3D models without wasting time exporting/importing into another 3D package.
Thanks to the flexibility of COLLADA and the computational power that Intel CPUs are providing to multi-threaded applications, I invite you to visit the intel booth according to the schedule to witness Geomerics' real-time global illumincation technology, Gamr7's procedural city generator, and Luxology's modeling and rendering solution that can all be easily integrated in a game content pipeline thanks to COLLADA.
In addition to contributing space on the booth, Intel is also sponsoring a "COLLADA in the Game" panel, Wednesday at noon. I invite you to come with many questions for our panelists from Adobe, Crytek, Luxology, Midway, and Softimage. This will make my life easier since as the panel moderator I will just have to let you do all the work!
There should me many more references to COLLADA at GDC, such as NVIDIA's FX Composer 2 presentation.
Looking forward to GDC.
Categories: Gaming, Graphics, Social Media & Virtual Worlds
Comments (5) 
By Ray Zed Blog on February 19th, 2008 at 7:19 am
anton@xbitlabs.com (Anton Shilov): Five months ago, Mark Barnes (aka Marcus) and I simultaneously decided to join Intel, after many happy years at Sony Computer Entertainment. We were offered a new and exciting challenge by Intel involving the Larrabee project that we
By Brian Morris on February 19th, 2008 at 8:40 am
Great booth (studio 45).Loved the TDV experience and the can of Amp. Thanks again to the friendly and helpful staff at Intel.
By Eric on February 19th, 2008 at 8:43 am
Studio 45 is great. These things often get loud and overbearing but you guys really struck a fantastic balance with this one. Great use of space and thanks for keeping the audio to reasonable levels. Good stuff!
By The Khronos Group: Open Standards, Royalty Free, Dynamic Media Technologies on February 21st, 2008 at 2:32 pm
COLLADA at GDC 2008February 19, 2008 COLLADA will be having a large presence this year at the GDC 2008 Intel booth (#5917) held at the Moscone Center in San Francisco. Featured companies are Luxology, Softimage, Adobe, Feeling Software, Geomeric and Gamr7. Each company
By Pitz on February 22nd, 2008 at 12:07 pm
Hey Remi, Mark (Marcus) & Anton,
Great to have you guys on board! Also Kudos to Softimage for their COLLADA integrations - and to Feeling Software, Adobe, Luxology and all the others who have joined in or are helping out. Every package has its strong points - and it's a huge advantage to be able to more easily incorporate all of them in a workflow!
- Pitz